This isn’t going to be my normal blog post for the day, so you’ll sort of get a bonus one today. A few posts ago, I defined a term that I wanted to use in that post. The term was “juice,” and here’s what I meant by it:
Whenever you’re working on something, a lot of resources get used – time, money, effort, calories, social capital, decision-making fatigue, mental energy, sacrifices, and so on. Rather than write all of that out, I’m going to collectively lump all of that together under the term “juice.” So when I use that term, that’s what I’m talking about: the wide variety of resources, both tangible and intangible, that are required to make things happen.
I wanted to have that term defined in its own post, because I intend to keep using it (I think it’s a helpful concept in a lot of conversations), and I wanted to have a post to link back to. So I’m once again using the blog as an idea-organizer – thanks for playing along!
The Opportunity Machine 
38 thoughts on “Juice”