My father used to say that if I found something I was looking for in what should have been an obvious place: “If it was a snake it would’ve bit you.”
Assume the obvious, at least as a starting point. Sometimes we come up against a problem and we assume that just because no one has solved it yet, that the solution must be complex or difficult. But maybe not!
Start with the obvious place. The easy solution. It might not work – but it rarely takes long to check the obvious, so you’re not out much effort. But if you skip that step, you could spin your wheels for a long time before you realize to come back to it.
Don’t get bit.
The Opportunity Machine 